This publication has a frequent focus on real world data issues common to most organisations – and how they can be solved. You, our customers provide insight and tell your stories here – they are inspirational and help provide a wider picture of how AFD Software solutions are used.
This edition of Postcode News is different.
A few weeks ago, Steve Burrows, IT strategy consultant and IT Journalist wanted to write about us. A refreshing change, so we gave him the freedom to share AFD’s story with you.
AFD Software is best known for providing
postcode software which knows the correct address and postcode for every delivery address in the
UK and across much of the globe, too.
This is used across a huge range of industries for validating new data entry into systems, cleaning customer databases in CRM, Sales Order Processing systems, validating new data entry into systems both in-house and when customers provide their address details.
AFD provides both product and service – they create software packages for specific business needs, and then supply the data needed by those packages, and enhancements on an ongoing basis. In fact with some products they provide their customers with up-to-date data every week.
Who are you?
AFD has also diversified from knowing where you live into knowing who you are with its Names & Numbers software. On top of the postal data they have sourced name data from the UK Electoral Register and other permitted sources to create software and databases of who lives where. 42 million people and a couple of million businesses – with details of the business size, turnover and a telephone number. This is extensively used in the finance sector for customer due diligence, in the legal and payment industries for debt collection and in many other types of organisation.
Banking on it
Also supporting payment activities, AFD supplies BankFinder software which checks bank sort codes,
account numbers and card numbers to reduce data
entry errors, fraudulent account details and the risk of
On the move
AFD recognised the potential of hand-held devices and smartphones early, and have long provided versions of their software for mobile devices. Financial consultants, insurance agents and other travelling sales people are able to carry the entire UK address database and the names and contact details of most of the UK’s population in their pockets.
AFD Solutions based on Ordnance Survey data are also used by the drivers of some major parcel couriers to help them collect and deliver millions of parcels per day.
These solutions are the basis for innovative services offering delivery within a one hour specified time-frame while also maximising the productivity of drivers and vehicles.
The core of AFD’s business is about ensuring that organisations have clean and accurate customer data – primarily for the UK but also for the USA and other major global markets with its WorldAddress software providing access to address data from over 200 nations.
It has patented technologies which eliminate the need to integrate solutions to applications – they just work – saving days of expensive and limited developer resources.
The company has over 40 staff developing
and supporting its software, and continues to expand hence the recent acquisition of a new Headquarters. The new site benefits from multiple fibre optic, copper and microwave internet links and its own backup electricity generators making it an ideal location for the provision of internet based services – directors David and Alison Dorricott aspire to include a technology innovation hub on the site where ICT businesses can be incubated and mentored.
Steve Burrows is a chartered director, Fellow of the institute of Directors, Chartered IT Professional, and Fellow of BCS The Chartered Institute for IT.
He has worked in the business exploitation of digital technology for more than 30 years, is a well-respected CIO and IT strategy consultant, and vice chairman of the UK’s Effective Leadership in IT forum for IT leaders.